i·illucid
  • art · · ·
  • light & shadow
  • performative
  • identity
  • atelier
  • signed prints
About frictions: slowing down, or the art of the effort, or how streaming services degrade the joy of each single piece of content, or how art speaks human but technology per se does not.
product strategy

About frictions: slowing down, or the art of the effort, or how streaming services degrade the joy of each single piece of content, or how art speaks human but technology per se does not.

We need to pause and reflect on how we experience the content we love. Baking the need for effort/friction into services increases the reward. Let's savour life and help others do as well.

Social networks, filter bubbles and the largest opportunity to date to make human great again.
product strategy

Social networks, filter bubbles and the largest opportunity to date to make human great again.

While we enjoy global conversations with unprecedented scale and reach, our platforms are far from enabling a greater understanding. There is growing preoccupation around the polarization of thought, but platforms still have the power to be the greatest tools for the universal evolution of thought.

i·illucid © 2025 Marcelo Soria-Rodríguez
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